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It is often assumed that Fashion designing is a creative process and thus does not need much mental work or research. This notion is completely false. Creativity is incomplete without research. Research is that component which makes any brand successful. The fashion industry is a research intensive industry where innovation and experimentation are combined withRead more

Fashion in itself leads one to ideate, create and experiment. Fashion believes in celebrating diversity and not limiting oneself to a fixed genre of designing. Analyzing ones emphatic style and caliber to learn the roots of it to finally put them into exceptional qualities of passion. Everyone and everything has a story .fashion designing inRead more

As one snoops around the common majority marvels of life, which are as follows  – passion, happiness, money-making , resources , inspiration n some others too. Firstly and most importantly, one has to seek and ask himself/ herself how much you relate to term called FASHION. Needless to say … just observe one to say/giveRead more

The likes of famous designers evoke images of opulence, luxury and style in our minds but what we must keep reminding ourselves is that what ties them together is Fashion. Another common factor amongst the aforementioned names is what they do all the time and the answer to that question is – Work. All dayRead more